How Prioritizing Cybersecurity Can Give Your Company A Competitive Edge
Here are some primary reasons for companies to prioritize cybersecurity.
Why is cybersecurity important for customer trust?
Cybersecurity plays a crucial role in building customer trust. Research indicates that 81% of customers will avoid purchasing from companies they don't trust, and 94% won't buy from a company they believe cannot protect their data. Therefore, a strong cybersecurity posture is essential for retaining customers and driving revenue.
How can cybersecurity enhance a company's reputation?
A solid cybersecurity program can significantly enhance a company's reputation. Achieving compliance with frameworks like SOC 2 and ISO 27001 not only boosts credibility but also increases referrals from satisfied clients. Conversely, data breaches can lead to financial losses and long-term damage to a company's public image.
What steps should companies take to assess cyber risks?
Companies should start with a comprehensive risk assessment that includes maintaining an asset inventory, recognizing potential threats, and engaging stakeholders to identify risk scenarios. Analyzing risks by assigning likelihood and impact values, prioritizing them, and developing a detailed mitigation plan are essential steps in effectively addressing cybersecurity threats.
How Prioritizing Cybersecurity Can Give Your Company A Competitive Edge
published by Bubble Cloud/ Bubble Social Media Marketing
Bubble Cloud provides cloud based applications and tools to small to midsize companies to help them increase their revenue. At Bubble Social Media Marketing we integrate marketing plans with the latest technology helping with digital transformation. We partner with companies like Microsoft, IBM, Lenovo, Dell, Verizon, T-Mobile, Samsung, RingCentral, Dropbox, DocuSign, Quickbooks and many more, to help your business function at the highest level.
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